Yahoo! Web Analytics Blog

YWA 101: Tracking Code Installation And Testing

Before you can gather insights into what your visitors are doing, you’ll need to install YWA on your site as well as verify that it is functioning correctly.  In this post we will explain how to install the basic YWA tracking code and then how to check if it is actually sending data from the end user’s browser.  We will also illustrate the difference between the pixel only tracking code vs JavaScript tracking code and how YWA uses both to ensure accurate tracking of the users of your site.

Basic Tracking Code Installation

The basic tracking code for your project can be generated by YWA with with 4 easy steps:

  1. Click on the “Installation” section of the YWA interface
  2. Choose the correct project URL from the dropdown menu
  3. Select tracking code for non-secure (http) or secure (https) pages
  4. Click the next button

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YWA Training Webinars

We are proud to announce that we have recently completed a series of product training webinars on YWA, which you can find in the Training Section of our YWA Resource Center.

The training sessions were designed to provide new users of the tool with a comprehensive overview of YWA, as well as offer more advanced users refresher sessions on key topics. The idea of the training sessions is to provide you as much information on YWA as possible and help you to get the most out of the tool. Please note that the training sessions are focused on the functionality of the tool, rather than how to perform in-depth analysis/take decisions. However, we aim to give you enough insight into how to use the product so you can focus on getting insight from your data!

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